Business & Tech

Bison Burgers Now a Staple on The Counter Menu

The popular low-fat, organic meat will be served in Roswell.

The Counter® Custom Built Burgers, the popular build-your-own-burger restaurant where guests personalize their burger from over 300,000 possible combinations, recently announced that bison will be a permanent protein option on its 2013 menu.

“Bison has been a favorite choice of fans when we’ve featured it on our Market Select menu. Guests will now be able to build their own bison burger every day,” said Andrew Evans, director of Culinary Operations at The Counter Custom Built Burgers. “The Counter’s bison burgers are made from certified organic bison that are 100 percent grass fed and antibiotic- and hormone-free.”

The Counter’s bison are raised by Blackwing Organic Meats, a recognized leader in the healthy meat industry. Blackwing offers the only organic buffalo produced in North America. Blackwing bison are free-ranged on thousands of acres in North and South Dakota, are humanely raised and handled and are inspected by USDA veterinarians to assure each animal is healthy.

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Bison has a sweet, rich beef flavor and texture and is high in protein. It contains less fat, fewer calories and less cholesterol than skinless chicken. Once the basic diet of the Plains tribes of Native Americans, bison is now proudly served at The Counter Custom Built Burgers every day.

The Counter in Roswell is located at 850 Mansell Road.

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